{"id":8,"date":"2023-02-15T22:25:36","date_gmt":"2023-02-15T22:25:36","guid":{"rendered":"https:\/\/s0tq60ke.modx.dev\/?p=8"},"modified":"2026-08-07T17:53:36","modified_gmt":"2026-08-07T17:53:36","slug":"will-ai-replace-copywriters-and-content-writers","status":"publish","type":"post","link":"https:\/\/artificialintelligencesummit.com\/blog\/p\/will-ai-replace-copywriters-and-content-writers\/","title":{"rendered":"Will AI Replace Copywriters and Content Writers?"},"content":{"rendered":"<link href=\"https:\/\/fonts.gstatic.com\" rel=\"preconnect\"><link href=\"https:\/\/fonts.googleapis.com\/css2?family=Poppins&amp;display=swap\" rel=\"stylesheet\"><link href=\"https:\/\/fonts.googleapis.com\/css2?family=Open+Sans&amp;display=swap\" rel=\"stylesheet\"><link href=\"https:\/\/fonts.googleapis.com\/css2?family=Open+Sans&amp;display=swap\" rel=\"stylesheet\">\n<style type=\"text\/css\">:root {--wt-primary-color: #2C81E5;--wt-text-on-primary-color: #FFFFFF;--wt-secondary-color: #F9FAFB;--wt-text-on-secondary-color: #030712;--wt-tertiary-color: #FFFFFF;--wt-text-on-tertiary-color: #222222;--wt-background-color: #FFFFFF;--wt-text-on-background-color: #222222;--wt-subscribe-background-color: #FFFFFF;--wt-text-on-subscribe-background-color: #222222;--wt-header-font: \"Poppins\", ui-sans-serif, system-ui, -apple-system, BlinkMacSystemFont, \"Segoe UI\", Roboto,\"Helvetica Neue\", Arial, \"Noto Sans\", sans-serif, \"Apple Color Emoji\", \"Segoe UI Emoji\", \"Segoe UI Symbol\", \"Noto Color Emoji\";--wt-body-font: \"Open Sans\", ui-sans-serif, system-ui, -apple-system, BlinkMacSystemFont, \"Segoe UI\", Roboto, \"Helvetica Neue\", Arial, \"Noto Sans\", sans-serif, \"Apple Color Emoji\", \"Segoe UI Emoji\", \"Segoe UI Symbol\", \"Noto Color Emoji\";--wt-button-font: \"Open Sans\", ui-sans-serif, system-ui, -apple-system, BlinkMacSystemFont, \"Segoe UI\", Roboto, \"Helvetica Neue\", Arial, \"Noto Sans\", sans-serif, \"Apple Color Emoji\", \"Segoe UI Emoji\", \"Segoe UI Symbol\", \"Noto Color Emoji\";--wt-border-radius: 8px}.bg-wt-primary { background-color: var(--wt-primary-color); 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}.table-c { padding:5px; background-color:#FFFFFF; }.table-c p { color: #2D2D2D; font-family:'Helvetica',Arial,sans-serif !important; overflow-wrap: break-word; }.table-h { padding:5px; background-color:#F1F1F1; }.table-h p { color: #2A2A2A; font-family:'Trebuchet MS','Lucida Grande',Tahoma,sans-serif !important; overflow-wrap: break-word; }<\/style>\n<div class=\"rendered-post\" style=\"max-width: 672px; margin: 0 auto;\">\n<div class=\"bg-wt-background text-wt-text-on-background\">\n<div style=\"padding-top:1.5rem; padding-bottom:1.5rem;\">\n<style>.bh__byline_wrapper {font-size: .875rem;line-height: 1.25rem;vertical-align: middle;justify-content: space-between;display: block;}.bh__byline_social_wrapper {display: flex;margin-top: 0.5rem;align-items: center;}.bh__byline_social_wrapper > * + * {margin-left: 1rem;}@media (min-width: 768px) {.bh__byline_wrapper {display: flex;}.bh__byline_social_wrapper {margin-top: 0rem;}}<\/style>\n<div id=\"content-blocks\">\n<div style=\"padding-left:15px;padding-right:15px;\">\n<div style=\"padding-bottom:20px;padding-left:0px;padding-right:0px;padding-top:20px;\"><img decoding=\"async\" alt=\"\" style=\"margin:0 auto 0 auto;width:50%;\" src=\"https:\/\/media.beehiiv.com\/cdn-cgi\/image\/fit=scale-down,format=auto,onerror=redirect,quality=80\/uploads\/asset\/file\/7d680927-f07a-4e14-9e97-d1fdc882fe85\/Beehiiv_header.png\"><\/div>\n<\/div>\n<style>p span[style*=\"font-size\"] { line-height: 1.6; }<\/style>\n<div style=\"padding-bottom:18px;padding-left:15px;padding-right:15px;padding-top:18px;\">\n<p> Greetings, fellow humans. Welcome to AI Marketing School, where our goal is to empower us all with expert-level knowledge at the intersection of artificial intelligence and marketing. <\/p>\n<\/div>\n<style>p span[style*=\"font-size\"] { line-height: 1.6; }<\/style>\n<div style=\"padding-bottom:18px;padding-left:15px;padding-right:15px;padding-top:18px;\">\n<p> This week we&#8217;re talking about <i>writing<\/i>. What does the rise of ChatGPT mean for those of us that write for a living? Are we all f*cked? Or can these tools boost our productivity and earnings? <\/p>\n<\/div>\n<style>p span[style*=\"font-size\"] { line-height: 1.6; }<\/style>\n<div style=\"padding-bottom:18px;padding-left:15px;padding-right:15px;padding-top:18px;\">\n<p> We also review Modal Podcast Transcriber, an AI tool claiming to transcribe podcasts in their entirety within 2 minutes or less. It holds the potential to unlock a wealth of new content for use. But the question remains, is it all talk? <\/p>\n<\/div>\n<style>p span[style*=\"font-size\"] { line-height: 1.6; }<\/style>\n<div style=\"padding-bottom:18px;padding-left:15px;padding-right:15px;padding-top:18px;\">\n<p> As ever, if you don\u2019t find this valuable, you can unsubscribe at the bottom of this email. If you like it, tell your mates to <a class=\"link\" href=\"https:\/\/s0tq60ke.modx.dev\/subscribe\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" style=\"-webkit-text-decoration:underline #2C81E5;color:#2C81E5;text-decoration:underline #2C81E5;word-break:break-word;;\">subscribe here<\/a>. <\/p>\n<\/div>\n<style>p span[style*=\"font-size\"] { line-height: 1.6; }<\/style>\n<div style=\"padding-bottom:18px;padding-left:15px;padding-right:15px;padding-top:18px;\">\n<p> Onward! <\/p>\n<\/div>\n<div style=\"padding:25px;\">\n<div style=\"margin: 0 auto; border-top: 1px solid #c0c0c0; width:100%;\"><\/div>\n<\/div>\n<div style=\"padding-bottom:4px;padding-left:15px;padding-right:15px;padding-top:16px;\">\n<h2 style=\"color:#222222;color:var(--wt-text-on-background-color) !important;font-family:'Roboto',-apple-system,BlinkMacSystemFont,Tahoma,sans-serif;font-size:24px;font-weight:Bold;line-height:36px;margin:0;text-align:left;\"><span style=\"font-size:2rem;\"><b>1. Notes \ud83d\udcdd<\/b><\/span><\/h2>\n<\/div>\n<style>p span[style*=\"font-size\"] { line-height: 1.6; }<\/style>\n<div style=\"padding-bottom:18px;padding-left:15px;padding-right:15px;padding-top:18px;\">\n<p><span style=\"font-size:2rem;\">Will AI Replace Copywriters and Content Writers?<\/span><\/p>\n<\/div>\n<div style=\"padding-left:15px;padding-right:15px;\">\n<div style=\"padding-bottom:20px;padding-left:0px;padding-right:0px;padding-top:20px;\"><img decoding=\"async\" alt=\"\" style=\"margin:0 auto 0 auto;width:82%;\" src=\"https:\/\/media.beehiiv.com\/cdn-cgi\/image\/fit=scale-down,format=auto,onerror=redirect,quality=80\/uploads\/asset\/file\/60d45cf7-7e79-4763-98f4-3f2ae74d33d5\/Screenshot_2023-02-12_at_17.43.37.png\"><\/div>\n<\/div>\n<style>p span[style*=\"font-size\"] { line-height: 1.6; }<\/style>\n<div style=\"padding-bottom:18px;padding-left:15px;padding-right:15px;padding-top:18px;\">\n<p> AI\u2019s meteoric rise has hit the copywriting\/content writing industry harder than adulthood hit McCauley Culkin. <\/p>\n<\/div>\n<style>p span[style*=\"font-size\"] { line-height: 1.6; }<\/style>\n<div style=\"padding-bottom:18px;padding-left:15px;padding-right:15px;padding-top:18px;\">\n<p> Mid-last year, if you asked most copywriters\/content writers about AI, they wouldn\u2019t trust it to write a note telling the Amazon delivery driver to leave the package in your dog\u2019s mouth. <\/p>\n<\/div>\n<style>p span[style*=\"font-size\"] { line-height: 1.6; }<\/style>\n<div style=\"padding-bottom:18px;padding-left:15px;padding-right:15px;padding-top:18px;\">\n<p> Now, AI (ChatGPT to be specific) has <a class=\"link\" href=\"https:\/\/www.cbsnews.com\/news\/chatgpt-bot-passes-law-school-exam\/?utm_source=aimarketingschool.beehiiv.com&amp;utm_medium=referral&amp;utm_campaign=will-ai-replace-copywriters-and-content-writers\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" style=\"-webkit-text-decoration:underline #2C81E5;color:#2C81E5;text-decoration:underline #2C81E5;word-break:break-word;;\"><span style=\"text-decoration:underline;\">passed the bar exam<\/span><\/a>. That\u2019s a hell of a glow-up. <\/p>\n<\/div>\n<style>p span[style*=\"font-size\"] { line-height: 1.6; }<\/style>\n<div style=\"padding-bottom:18px;padding-left:15px;padding-right:15px;padding-top:18px;\">\n<p> Since it launched back in late 2022, ChatGPT has made waves. Everyone\u2019s talking about it. Even my mum asked me if I was worried, and she\u2019s about as up-to-date as the Amish. <\/p>\n<\/div>\n<style>p span[style*=\"font-size\"] { line-height: 1.6; }<\/style>\n<div style=\"padding-bottom:18px;padding-left:15px;padding-right:15px;padding-top:18px;\">\n<p> Just kidding\u2014though she does live in a wooden house. Hmm\u2026\u00a0 <\/p>\n<\/div>\n<style>p span[style*=\"font-size\"] { line-height: 1.6; }<\/style>\n<div style=\"padding-bottom:18px;padding-left:15px;padding-right:15px;padding-top:18px;\">\n<p> GPT has reached a level that no other AI has yet accomplished. It\u2019s so good that it\u2019s virtually indistinguishable from people, especially when you compare it to average writers. <\/p>\n<\/div>\n<style>p span[style*=\"font-size\"] { line-height: 1.6; }<\/style>\n<div style=\"padding-bottom:18px;padding-left:15px;padding-right:15px;padding-top:18px;\">\n<p> So what does that mean for copywriters\/content writers as a whole? Let\u2019s find out. <\/p>\n<\/div>\n<div style=\"padding-bottom:4px;padding-left:15px;padding-right:15px;padding-top:16px;\">\n<h3 style=\"margin:0;\">On the one hand, consider running for the hills<\/h3>\n<\/div>\n<div style=\"padding-left:15px;padding-right:15px;\">\n<div style=\"padding-bottom:20px;padding-left:0px;padding-right:0px;padding-top:20px;\"><img decoding=\"async\" alt=\"\" style=\"margin:0 auto 0 auto;width:59%;\" src=\"https:\/\/media.beehiiv.com\/cdn-cgi\/image\/fit=scale-down,format=auto,onerror=redirect,quality=80\/uploads\/asset\/file\/ad1fab86-342f-4681-961c-780aa81189dc\/5bd2f2dfcd78522de1c3911627e50675.jpg\"><\/div>\n<\/div>\n<style>p span[style*=\"font-size\"] { line-height: 1.6; }<\/style>\n<div style=\"padding-bottom:18px;padding-left:15px;padding-right:15px;padding-top:18px;\">\n<p> The cat\u2019s out the bag. Elvis has left the building. AI will only get more powerful from here on out, and the rate at which it improves will be scary. <\/p>\n<\/div>\n<style>p span[style*=\"font-size\"] { line-height: 1.6; }<\/style>\n<div style=\"padding-bottom:18px;padding-left:15px;padding-right:15px;padding-top:18px;\">\n<p> Companies used to pay decent dollars for okay-ish articles. Y\u2019know, the ones where you basically read the top 5 &#8211; 10 articles that pop up in the SERPS, cherry-pick bits from each, summarize in your own words, and submit. <\/p>\n<\/div>\n<style>p span[style*=\"font-size\"] { line-height: 1.6; }<\/style>\n<div style=\"padding-bottom:18px;padding-left:15px;padding-right:15px;padding-top:18px;\">\n<p> But AI can do this in minutes, and it\u2019s a hell of a lot cheaper. <\/p>\n<\/div>\n<style>p span[style*=\"font-size\"] { line-height: 1.6; }<\/style>\n<div style=\"padding-bottom:18px;padding-left:15px;padding-right:15px;padding-top:18px;\">\n<p> Does it need fine-tuning and finessing? Sure. <\/p>\n<\/div>\n<style>p span[style*=\"font-size\"] { line-height: 1.6; }<\/style>\n<div style=\"padding-bottom:18px;padding-left:15px;padding-right:15px;padding-top:18px;\">\n<p> Does it sometimes make up stats? <span style=\"text-decoration:line-through;\">Don\u2019t we all<\/span> Lil bit. <\/p>\n<\/div>\n<style>p span[style*=\"font-size\"] { line-height: 1.6; }<\/style>\n<div style=\"padding-bottom:18px;padding-left:15px;padding-right:15px;padding-top:18px;\">\n<p> Does it occasionally spit out boring AF responses? Yep, especially if you give it a dull prompt. <\/p>\n<\/div>\n<style>p span[style*=\"font-size\"] { line-height: 1.6; }<\/style>\n<div style=\"padding-bottom:18px;padding-left:15px;padding-right:15px;padding-top:18px;\">\n<p> That said, it does the bulk of the work in creating an article far quicker than a person can. It can generate an outline in seconds before fleshing out each point. Add some seasoning, like an expert insight or some new stats, and double-check in an AI review tool like Grammarly. <\/p>\n<\/div>\n<style>p span[style*=\"font-size\"] { line-height: 1.6; }<\/style>\n<div style=\"padding-bottom:18px;padding-left:15px;padding-right:15px;padding-top:18px;\">\n<p> Bam. Boom. Bob\u2019s your uncle. <\/p>\n<\/div>\n<style>p span[style*=\"font-size\"] { line-height: 1.6; }<\/style>\n<div style=\"padding-bottom:18px;padding-left:15px;padding-right:15px;padding-top:18px;\">\n<p> So if you\u2019re the type of copywriter who produces standard-issue articles without adding anything new to the conversation, yeah, you should be worried. Terrified, even. <\/p>\n<\/div>\n<div style=\"padding-bottom:4px;padding-left:15px;padding-right:15px;padding-top:16px;\">\n<h3 style=\"margin:0;\">On the other hand, show it who\u2019s boss<\/h3>\n<\/div>\n<div style=\"padding-left:15px;padding-right:15px;\">\n<div style=\"padding-bottom:20px;padding-left:0px;padding-right:0px;padding-top:20px;\"><img decoding=\"async\" alt=\"\" style=\"margin:0 auto 0 auto;width:86%;\" src=\"https:\/\/media.beehiiv.com\/cdn-cgi\/image\/fit=scale-down,format=auto,onerror=redirect,quality=80\/uploads\/asset\/file\/5077f9ec-85d5-4317-a73e-c073be41ff78\/Screenshot_2023-02-12_at_17.52.14.png\"><\/div>\n<\/div>\n<style>p span[style*=\"font-size\"] { line-height: 1.6; }<\/style>\n<div style=\"padding-bottom:18px;padding-left:15px;padding-right:15px;padding-top:18px;\">\n<p> What separates great writers from the rest? <\/p>\n<\/div>\n<style>p span[style*=\"font-size\"] { line-height: 1.6; }<\/style>\n<div style=\"padding-bottom:18px;padding-left:15px;padding-right:15px;padding-top:18px;\">\n<p> Great writers add something new to the conversation. <\/p>\n<\/div>\n<style>p span[style*=\"font-size\"] { line-height: 1.6; }<\/style>\n<div style=\"padding-bottom:18px;padding-left:15px;padding-right:15px;padding-top:18px;\">\n<p> Most of what you read online is repurposed from what the writer has read elsewhere. Fine. However, that doesn\u2019t really help anyone. <\/p>\n<\/div>\n<style>p span[style*=\"font-size\"] { line-height: 1.6; }<\/style>\n<div style=\"padding-bottom:18px;padding-left:15px;padding-right:15px;padding-top:18px;\">\n<p> It might help your company get more visitors or your blog get more subscribers, but you didn\u2019t really advance society whatsoever. <\/p>\n<\/div>\n<style>p span[style*=\"font-size\"] { line-height: 1.6; }<\/style>\n<div style=\"padding-bottom:18px;padding-left:15px;padding-right:15px;padding-top:18px;\">\n<p> You just kinda went \u201cyeah, what they said\u201d. <\/p>\n<\/div>\n<style>p span[style*=\"font-size\"] { line-height: 1.6; }<\/style>\n<div style=\"padding-bottom:18px;padding-left:15px;padding-right:15px;padding-top:18px;\">\n<p> Can AI do that? Yep, and it can do it much cheaper and quicker than you can. But it\u2019s not so great at adding things to the conversation. <\/p>\n<\/div>\n<style>p span[style*=\"font-size\"] { line-height: 1.6; }<\/style>\n<div style=\"padding-bottom:18px;padding-left:15px;padding-right:15px;padding-top:18px;\">\n<p> AI tools are trained with language models. You feed it data about a topic and it\u2019ll regurgitate something close to what you put in. Think of it like a soup. The texture and taste might change slightly, but it contains whatever you put in and nothing else. <\/p>\n<\/div>\n<style>p span[style*=\"font-size\"] { line-height: 1.6; }<\/style>\n<div style=\"padding-bottom:18px;padding-left:15px;padding-right:15px;padding-top:18px;\">\n<p> This represents an opportunity for copywriters\/content writers. <\/p>\n<\/div>\n<style>p span[style*=\"font-size\"] { line-height: 1.6; }<\/style>\n<div style=\"padding-bottom:18px;padding-left:15px;padding-right:15px;padding-top:18px;\">\n<p> If you can distinguish your writing from the regurgitated waffle that pervades the internet, you\u2019ll likely keep your job. <\/p>\n<\/div>\n<style>p span[style*=\"font-size\"] { line-height: 1.6; }<\/style>\n<div style=\"padding-bottom:18px;padding-left:15px;padding-right:15px;padding-top:18px;\">\n<p> For example, make your content go above and beyond what AI can produce by including: <\/p>\n<\/div>\n<div style=\"padding-bottom:12px;padding-left:37px;padding-right:27px;padding-top:12px;\">\n<ul style=\"color:var(--wt-text-on-background-color) !important;font-family:'Roboto',-apple-system,BlinkMacSystemFont,Tahoma,sans-serif;font-size:16px;line-height:24px;list-style-type:disc;margin:0px 0px 0px 25px;padding:0;\">\n<li style=\"margin:10px 0px 0px 0px;\">\n<p style=\"text-align:left;\"> Quotes with experts <\/p>\n<\/li>\n<li style=\"margin:10px 0px 0px 0px;\">\n<p style=\"text-align:left;\"> New opinions <\/p>\n<\/li>\n<li style=\"margin:10px 0px 0px 0px;\">\n<p style=\"text-align:left;\"> Humor <\/p>\n<\/li>\n<li style=\"margin:10px 0px 0px 0px;\">\n<p style=\"text-align:left;\"> Storytelling <\/p>\n<\/li>\n<\/ul>\n<\/div>\n<style>p span[style*=\"font-size\"] { line-height: 1.6; }<\/style>\n<div style=\"padding-bottom:18px;padding-left:15px;padding-right:15px;padding-top:18px;\">\n<p> Make it so damn distinctive there\u2019s no way a machine would\u2019ve written it. The best part is, you can do this while still using AI. It doesn\u2019t have to be a binary choice between using it or not. <\/p>\n<\/div>\n<style>p span[style*=\"font-size\"] { line-height: 1.6; }<\/style>\n<div style=\"padding-bottom:18px;padding-left:15px;padding-right:15px;padding-top:18px;\">\n<p> Let AI do some of the heavy lifting\u2014creating outlines, sparking ideas, summarizing what\u2019s out there\u2014before you add that special something. <\/p>\n<\/div>\n<div style=\"padding-bottom:4px;padding-left:15px;padding-right:15px;padding-top:16px;\">\n<h3 style=\"margin:0;\">Our takeaway: writers can no longer afford to be lazy<\/h3>\n<\/div>\n<style>p span[style*=\"font-size\"] { line-height: 1.6; }<\/style>\n<div style=\"padding-bottom:18px;padding-left:15px;padding-right:15px;padding-top:18px;\">\n<p> As a copywriter\/content writer myself, I\u2019ve ridden the lilo of laziness for a fair while now. That\u2019s not to say my work\u2019s been shit\u2014at least, nobody\u2019s had the guts to tell me if it is\u2014but I got to the stage where I knew specific industries and the basics of how to write an article so well that I could do it on autopilot. <\/p>\n<\/div>\n<style>p span[style*=\"font-size\"] { line-height: 1.6; }<\/style>\n<div style=\"padding-bottom:18px;padding-left:15px;padding-right:15px;padding-top:18px;\">\n<p> But these are the kind of articles that AI will increasingly handle. The next-to-zero thought, mostly-curation type of pieces. <\/p>\n<\/div>\n<style>p span[style*=\"font-size\"] { line-height: 1.6; }<\/style>\n<div style=\"padding-bottom:18px;padding-left:15px;padding-right:15px;padding-top:18px;\">\n<p> This means copywriters\/content writers need to kick themselves into gear and quit being lazy. Myself included. We need to use AI to make us better at the meat n\u2019 potatoes while we focus on drizzling some unique sauce all over this shizz. <\/p>\n<\/div>\n<style>p span[style*=\"font-size\"] { line-height: 1.6; }<\/style>\n<div style=\"padding-bottom:18px;padding-left:15px;padding-right:15px;padding-top:18px;\">\n<p> If we do that, we\u2019ll be able to hold onto our jobs\u2026 For now. <\/p>\n<\/div>\n<div style=\"padding:25px;\">\n<div style=\"margin: 0 auto; border-top: 1px solid #c0c0c0; width:100%;\"><\/div>\n<\/div>\n<div style=\"padding-bottom:4px;padding-left:15px;padding-right:15px;padding-top:16px;\">\n<h2 style=\"color:#222222;color:var(--wt-text-on-background-color) !important;font-family:'Roboto',-apple-system,BlinkMacSystemFont,Tahoma,sans-serif;font-size:24px;font-weight:Bold;line-height:36px;margin:0;text-align:left;\"><b>2. Reading List \ud83d\udcd6<\/b><\/h2>\n<\/div>\n<div style=\"padding-bottom:12px;padding-left:37px;padding-right:27px;padding-top:12px;\">\n<ul style=\"color:var(--wt-text-on-background-color) !important;font-family:'Roboto',-apple-system,BlinkMacSystemFont,Tahoma,sans-serif;font-size:16px;line-height:24px;list-style-type:disc;margin:0px 0px 0px 25px;padding:0;\">\n<li style=\"margin:10px 0px 0px 0px;\">\n<p style=\"text-align:left;\"> Substack supremo, <a class=\"link\" href=\"https:\/\/www.lennysnewsletter.com\/?utm_source=aimarketingschool.beehiiv.com&amp;utm_medium=referral&amp;utm_campaign=will-ai-replace-copywriters-and-content-writers\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" style=\"-webkit-text-decoration:underline #2C81E5;color:#2C81E5;text-decoration:underline #2C81E5;word-break:break-word;;\">Lenny Rachitsky<\/a>, built a Lenny chatbot using GPT-3 and help from <a class=\"link\" href=\"https:\/\/twitter.com\/danshipper?utm_source=aimarketingschool.beehiiv.com&amp;utm_medium=referral&amp;utm_campaign=will-ai-replace-copywriters-and-content-writers\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" style=\"-webkit-text-decoration:underline #2C81E5;color:#2C81E5;text-decoration:underline #2C81E5;word-break:break-word;;\">Danny Shipper<\/a>. In this article, he explains how to build your own. Super-interesting. (<a class=\"link\" href=\"https:\/\/www.lennysnewsletter.com\/p\/i-built-a-lenny-chatbot-using-gpt?utm_source=aimarketingschool.beehiiv.com&amp;utm_medium=referral&amp;utm_campaign=will-ai-replace-copywriters-and-content-writers\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" style=\"-webkit-text-decoration:underline #2C81E5;color:#2C81E5;text-decoration:underline #2C81E5;word-break:break-word;;\">LINK<\/a>) <\/p>\n<\/li>\n<li style=\"margin:10px 0px 0px 0px;\">\n<p style=\"text-align:left;\"> &#8220;150 ChatGPT Prompts You Can\u2019t Miss To Try Out In 2023.&#8221; Bit of a silly title but definitely worth a read. (<a class=\"link\" href=\"https:\/\/writesonic.com\/blog\/chatgpt-prompts\/?utm_source=aimarketingschool.beehiiv.com&amp;utm_medium=referral&amp;utm_campaign=will-ai-replace-copywriters-and-content-writers\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" style=\"-webkit-text-decoration:underline #2C81E5;color:#2C81E5;text-decoration:underline #2C81E5;word-break:break-word;;\">LINK<\/a>) <\/p>\n<\/li>\n<li style=\"margin:10px 0px 0px 0px;\">\n<p style=\"text-align:left;\"> Microsoft says they&#8217;ll demo a new ChatGPT-like AI in Word, PowerPoint, and Outlook soon. Pray we never have to make another Powerpoint slide. (<a class=\"link\" href=\"https:\/\/www.theverge.com\/2023\/2\/10\/23593980\/microsoft-bing-chatgpt-ai-teams-outlook-integration?utm_source=aimarketingschool.beehiiv.com&amp;utm_medium=referral&amp;utm_campaign=will-ai-replace-copywriters-and-content-writers\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" style=\"-webkit-text-decoration:underline #2C81E5;color:#2C81E5;text-decoration:underline #2C81E5;word-break:break-word;;\">LINK<\/a>) <\/p>\n<\/li>\n<\/ul>\n<\/div>\n<div style=\"padding:25px;\">\n<div style=\"margin: 0 auto; border-top: 1px solid #c0c0c0; width:100%;\"><\/div>\n<\/div>\n<div style=\"padding-bottom:4px;padding-left:15px;padding-right:15px;padding-top:16px;\">\n<h2 style=\"color:#222222;color:var(--wt-text-on-background-color) !important;font-family:'Roboto',-apple-system,BlinkMacSystemFont,Tahoma,sans-serif;font-size:24px;font-weight:Bold;line-height:36px;margin:0;text-align:left;\"><b>3. Experiment \ud83d\udd2c<\/b><\/h2>\n<\/div>\n<div style=\"padding-bottom:4px;padding-left:15px;padding-right:15px;padding-top:16px;\">\n<h2 style=\"color:#222222;color:var(--wt-text-on-background-color) !important;font-family:'Roboto',-apple-system,BlinkMacSystemFont,Tahoma,sans-serif;font-size:24px;font-weight:Bold;line-height:36px;margin:0;text-align:left;\">How to Transcribe Podcasts in Seconds with AI<\/h2>\n<\/div>\n<style>p span[style*=\"font-size\"] { line-height: 1.6; }<\/style>\n<div style=\"padding-bottom:18px;padding-left:15px;padding-right:15px;padding-top:18px;\">\n<p> The other day, I was listening to a great podcast while out walking the dog. It was Ben Tossel on Creator Lab, in case you&#8217;re wondering. During the chat, I heard a snippet about how Ben started his no-code community, Makerpad, that I wanted to reference in an article I was writing. <\/p>\n<\/div>\n<style>p span[style*=\"font-size\"] { line-height: 1.6; }<\/style>\n<div style=\"padding-bottom:18px;padding-left:15px;padding-right:15px;padding-top:18px;\">\n<p> When I got back home, I started skipping through the podcast to find that snippet. But I couldn&#8217;t find it. And it was really pissing me off tbh. So I started Googling around to find an AI tool that could help. <\/p>\n<\/div>\n<style>p span[style*=\"font-size\"] { line-height: 1.6; }<\/style>\n<div style=\"padding-bottom:18px;padding-left:15px;padding-right:15px;padding-top:18px;\">\n<p> First, I came across Otter AI, which promises &#8220;Podcast Transcription Made Easy.&#8221; But it wasn&#8217;t easy! I signed up and quickly churned as I couldn&#8217;t work out the interface immediately, and I&#8217;m a very impatient person. <\/p>\n<\/div>\n<div style=\"padding-left:15px;padding-right:15px;\">\n<div style=\"padding-bottom:20px;padding-left:0px;padding-right:0px;padding-top:20px;\"><img decoding=\"async\" alt=\"\" style=\"margin:0 auto 0 auto;width:100%;\" src=\"https:\/\/media.beehiiv.com\/cdn-cgi\/image\/fit=scale-down,format=auto,onerror=redirect,quality=80\/uploads\/asset\/file\/005c1bf5-4071-429a-adc0-7301d73717c7\/Otter_Voice_Meeting_Notes_-_Otter.ai.png\"><\/div>\n<\/div>\n<style>p span[style*=\"font-size\"] { line-height: 1.6; }<\/style>\n<div style=\"padding-bottom:18px;padding-left:15px;padding-right:15px;padding-top:18px;\">\n<p> Next, I tried Modal Podcast Transcriber, which uses OpenAI&#8217;s automatic speech recognition (ASR) system, <a class=\"link\" href=\"https:\/\/openai.com\/blog\/whisper\/?utm_source=aimarketingschool.beehiiv.com&amp;utm_medium=referral&amp;utm_campaign=will-ai-replace-copywriters-and-content-writers\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" style=\"-webkit-text-decoration:underline #2C81E5;color:#2C81E5;text-decoration:underline #2C81E5;word-break:break-word;;\">Whisper<\/a>. And it worked <i><b>beautifully<\/b><\/i>. All you have to do is enter the name of the podcast into the search bar, select the right episode, and click to start. <\/p>\n<\/div>\n<div style=\"padding-left:15px;padding-right:15px;\">\n<div style=\"padding-bottom:20px;padding-left:0px;padding-right:0px;padding-top:20px;\"><img decoding=\"async\" alt=\"\" style=\"margin:0 auto 0 auto;width:100%;\" src=\"https:\/\/media.beehiiv.com\/cdn-cgi\/image\/fit=scale-down,format=auto,onerror=redirect,quality=80\/uploads\/asset\/file\/5e9fe46d-846d-4031-a663-32e94dcbbaeb\/Modal_Podcast_Transcriber__1_.png\"><\/div>\n<\/div>\n<style>p span[style*=\"font-size\"] { line-height: 1.6; }<\/style>\n<div style=\"padding-bottom:18px;padding-left:15px;padding-right:15px;padding-top:18px;\">\n<p> In less than two minutes, I had a full podcast transcription. I then used Command+F to find the right quote. <\/p>\n<\/div>\n<div style=\"padding-left:15px;padding-right:15px;\">\n<div style=\"padding-bottom:20px;padding-left:0px;padding-right:0px;padding-top:20px;\"><img decoding=\"async\" alt=\"\" style=\"margin:0 auto 0 auto;width:100%;\" src=\"https:\/\/media.beehiiv.com\/cdn-cgi\/image\/fit=scale-down,format=auto,onerror=redirect,quality=80\/uploads\/asset\/file\/8818ed34-76df-4bf3-a8a8-632b59895aa2\/Modal_Podcast_Transcriber_copy.png\"><\/div>\n<\/div>\n<style>p span[style*=\"font-size\"] { line-height: 1.6; }<\/style>\n<div style=\"padding-bottom:18px;padding-left:15px;padding-right:15px;padding-top:18px;\">\n<p> So if you want to spice up your articles with the wealth of compelling information being shared every day on podcasts, I highly recommend Modal Podcast Transcriber (10\/10). <\/p>\n<\/div>\n<div style=\"padding:25px;\">\n<div style=\"margin: 0 auto; border-top: 1px solid #c0c0c0; width:100%;\"><\/div>\n<\/div>\n<div style=\"padding-bottom:4px;padding-left:15px;padding-right:15px;padding-top:16px;\">\n<h2 style=\"color:#222222;color:var(--wt-text-on-background-color) !important;font-family:'Roboto',-apple-system,BlinkMacSystemFont,Tahoma,sans-serif;font-size:24px;font-weight:Bold;line-height:36px;margin:0;text-align:left;\"><b>You talk. We Listen. And Reply!<\/b><\/h2>\n<\/div>\n<style>p span[style*=\"font-size\"] { line-height: 1.6; }<\/style>\n<div style=\"padding-bottom:18px;padding-left:15px;padding-right:15px;padding-top:18px;\">\n<p style=\"color:#222222;color:var(--wt-text-on-background-color) !important;font-family:'Roboto',-apple-system,BlinkMacSystemFont,Tahoma,sans-serif;font-size:16px;line-height:24px;text-align:-webkit-left;\"> Thanks for reading. If you have any suggestions or feedback\u2013or just want somebody to talk to\u2013reply to this email. We&#8217;d love to hear from you and promise to respond. <\/p>\n<\/div>\n<style>p span[style*=\"font-size\"] { line-height: 1.6; }<\/style>\n<div style=\"padding-bottom:18px;padding-left:15px;padding-right:15px;padding-top:18px;\">\n<p> Until next week. Happy Marketing. <\/p>\n<\/div>\n<style>p span[style*=\"font-size\"] { line-height: 1.6; }<\/style>\n<div style=\"padding-bottom:18px;padding-left:15px;padding-right:15px;padding-top:18px;\">\n<p style=\"color:#222222;color:var(--wt-text-on-background-color) !important;font-family:'Roboto',-apple-system,BlinkMacSystemFont,Tahoma,sans-serif;font-size:16px;line-height:24px;text-align:-webkit-left;\"> Tom and Charlie <\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Greetings, fellow humans. Welcome to AI Marketing School, where our goal is to empower us all with expert-level knowledge at the intersection of artificial intelligence and marketing. This week we&#8217;re talking about writing. What does the rise of ChatGPT mean for those of us that write for a living? Are we all f*cked? Or can [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[27],"tags":[],"ppma_author":[26],"class_list":["post-8","post","type-post","status-publish","format-standard","hentry","category-newsletter-archive","author-samjeans"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Will AI Replace Copywriters and Content Writers? | AI for Marketers Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/artificialintelligencesummit.com\/blog\/p\/will-ai-replace-copywriters-and-content-writers\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Will AI Replace Copywriters and Content Writers? | AI for Marketers Blog\" \/>\n<meta property=\"og:description\" content=\"Greetings, fellow humans. Welcome to AI Marketing School, where our goal is to empower us all with expert-level knowledge at the intersection of artificial intelligence and marketing. This week we&#8217;re talking about writing. What does the rise of ChatGPT mean for those of us that write for a living? Are we all f*cked? 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