Sabina Goldberg

AI Enablement
Microsoft

Sabina Goldberg leads AI enablement, content governance, executive communications, and analyst relations for Microsoft's Monetization Strategy & Licensing organization. Her work focuses on helping the organization operationalize AI through trusted content, governance, automation, and adoption at scale. Before joining Microsoft, she led executive content, customer engagement, and partner marketing programs for AWS Worldwide Public Sector, supporting keynote speakers, and strategic communications. Sabina is passionate about combining technology, storytelling, and governance to transform how organizations create, manage, and use information in the age of AI.

Sabina Goldberg’s Session

3:00 p.m.–3:45 p.m. PT — Wednesday, February 24, 2027

Rationalizing the AI Stack: A Framework for Auditing, Governing and Measuring Value

The rapid adoption of AI has created a new challenge for organizations: not simply choosing the best tools, but understanding what they already have, why they have it, and whether it is delivering meaningful value. As experimentation expands across teams, organizations can quickly find themselves with overlapping capabilities, unclear ownership, inconsistent governance, and limited visibility into what employees are actually using.

This session will explore a practical framework for moving from AI experimentation to intentional AI portfolio management. We’ll look at how leaders can assess their AI landscape, distinguish valuable experimentation from unnecessary duplication, establish clearer ownership and governance, and evaluate tools based on business need, adoption, and measurable value. The goal isn’t necessarily a smaller AI stack. It’s a more purposeful one.

Attendees will learn how to:

  • Assess the AI ecosystem: Map tools, agents, content, workflows, and overlapping capabilities to understand what exists and where rationalization is needed.
  • Evaluate value, not hype: Start with the business problem and define the outcomes that determine whether an AI investment is actually working.
  • Make intentional investment decisions: Determine what should scale, coexist, consolidate, or retire based on business need, adoption, overlap, governance, and value.
  • Establish ownership and governance: Define who owns AI solutions, their underlying knowledge, decision rights, and ongoing lifecycle management.
  • Govern without stopping experimentation: Create enough structure to scale successful AI while preserving room to test, learn, and innovate.
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