Generalist. Oxford comma enthusiast. Enterprise marketing strategy and operations. Senior Director and Chief of Staff to the Chief Marketing Officer (CMO) of Adobe's Enterprise business working across the organization.
9:15 a.m.–10:00 a.m. PT — Wednesday, February 24, 2027
This opening keynote panel takes stock of where the most advanced marketing organizations actually landed post-adoption — what changed in how they're structured, staffed, and measured, and what turned out to be hype. Leaders who've moved well past pilots share what maturity really looks like, where the durable advantages are showing up, and what still isn't working. The honest state of the field, framing everything that follows.