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On-brand AI output doesn't come from better prompts, it comes from better grounding. This case study reveals the source of truth behind consistently on-brand work: a structured canon of brand voice, messaging, and competitive context the models draw from every time. You'll see how one team built and maintains its grounding engine, and why this infrastructure is fast becoming the difference between AI that sounds like you and AI that sounds like everyone.
Genevieve Harrison
Head of Social
Henry Schein One