Becoming Your Organization’s AI Person of Influence

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As AI adoption accelerates, organizations don’t just need more tools—they need people who can guide AI conversations with clarity, credibility, and purpose. In this session, Joya Scarlata outlines a practical playbook for becoming your organization’s AI person of influence, even if you’re not technical. The focus is on how influence is built: through AI literacy, smart framing, and the ability to connect AI initiatives to real business outcomes.

Participants will walk through concrete steps for shaping AI conversations across marketing and leadership teams, including how to evaluate AI use cases, communicate risks and value, and introduce emerging concepts like agentic AI in a grounded, responsible way. Rather than positioning AI agents as replacements, this session shows how they can be framed as productivity partners—when governed with intent. Attendees will leave with tools to confidently influence AI decisions, earn trust, and help their organizations move from experimentation to strategic adoption.

Key Takeaways

• A practical roadmap for becoming a trusted AI voice inside your organization
• How to evaluate and frame AI and agentic AI use cases without deep technical knowledge
• Simple language and mental models for explaining AI to executives and teams
• Ways to influence AI decisions through governance, ethics, and outcomes—not hype
• How to position yourself as a connector between strategy, people, and AI systems