Jean Marie Borich

Senior Director of Digital Operations and AI
Auris
Jean Marie Borich is Senior Director of Digital Operations and AI at Auris, a payroll and HR system built for small businesses. She designs and builds the AI agent systems behind Auris's demand generation, all in Claude.
Her work includes a multi-agent SMB intent system. Specialized agents collect buying signals from multiple sources, research each account, and grade intent quality. She also built an agentic content system that turns approved long-form content into platform-specific social posts and sends them into the team's workflow for review and publishing.
Agent governance runs through all of it. Jean's approach is governance-first, attribution always: every agent has clear ownership, defined data access, security review before deployment, and results that can be measured.
She has 14 years of experience, with prior roles at Capital One, Lyft, Intelligent Medical Objects, and Euromonitor, and received a 2022 B2B Innovation Award.

Jean Marie Borich’s Session

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