Annemaria Nicholson

Annemaria leads internal AI strategy and ops for the Salesforce Marketing org, driving innovation, scalability, and the portfolio management of AI tools across 30+ teams. She’s helped improved speed to market and realized up to 30% productivity gains. Annemaria has empowered marketers to seamlessly integrate AI into their daily tasks with 90%+ tool adoption and helped employees focus AI efforts where it helps the most. She's also a frequent speaker for the Marketing AI Institute and is a 2024 Salesforce Dreamforce speaker.