Nick Brackney

AI Product Management
Dell Technologies

Nick Brackney is a marketing leader with two decades of experience dedicated to turning complex technology into clear business advantages. His work is built on the belief that the right tools and strategies empower people to achieve remarkable things.

 At Dell Technologies, Nick led the go-to-market strategy for the company’s AI portfolio. He developed the core messaging and enablement that clarified Dell’s value proposition, which directly resulted in a more effective and faster content engine with stronger pipeline influence.

Today, he leads the development of internal AI-powered applications that help Dell’s global marketing teams work faster and more effectively. By owning the product roadmap from feature prioritization to adoption, Nick ships and scales practical solutions—from no-code apps to governed prompt libraries—that measurably improve quality, consistency, and speed across the organization.

Nick Brackney’s Session

10:30 a.m.–11:15 a.m. PT — Friday, November 14, 2025

“Ask Us Anything” Speaker Office Hours

“Ask Us Anything” Speaker Office Hours: Navigating the GenAI Marketplace: Tips for Smarter Vendor Decisions

In this session, you’ll hear from marketing and technology leaders who are making strategic decisions in a rapidly evolving AI landscape. Panelists include Sara Kear (Chief Marketing Officer, Condado Tacos & Tequila), Nick Brackney (AI Product Management, Dell Technologies), and Dr. Cecilia Dones (Founder & Chief Data Officer, 3 Standard Deviations).

This is an “Ask Us Anything” style panel—you shape the discussion! Bring your questions about evaluating AI tools, managing partnerships, and balancing innovation with practicality. From vendor vetting and contract considerations to aligning AI investments with business goals, this session offers candid insights from leaders navigating the complexities of today’s GenAI marketplace.

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