Dr. Jessica Little
Chair, Business Department & Associate ProfessorMarian University, Fond du Lac, WI
Dr. Little is a marketing strategist, educator, and program leader with over twenty plus years of experience shaping brand identities and digital engagement strategies. She currently serves as Chair of the Business Department at Marian University, where she oversees marketing, data analytics, and management programs while teaching courses in social media, digital marketing strategies, and branding.
Her career spans higher education, corporate marketing, and entrepreneurship, providing her with a unique perspective on how brands thrive across diverse industries. She has worked with global names such as Kohl’s and Ralph Lauren, led retail and product campaigns with Under Armour and the PGA Tour, and built partnerships within community organizations to create authentic, brand-aligned marketing strategies.
Her expertise lies in connecting academic theory with real-world application, helping organizations and students alike evaluate social platforms, campaigns, and content messaging through a strategic branding lens. She has presented at national and regional conferences on digital media, marketing, and brand strategy, with a focus on data-driven decision-making and experiential learning.